Improve performance
In stores and retail chains, an accurate understanding of customer traffic throughout business hours allows operational, managerial, and marketing decisions to be made based on real data rather than on assessments or feelings.
AiCA Visitor Analytics
Motion. Detection. Accuracy.
AiCA Visitor Analytics - Real-time identification and counting of people from any existing camera. A flexible and accurate AI solution for monitoring traffic in open and closed spaces, with no installations and no additional sensors, video-based only.
Generate insights
AiCA Visitor Analytics generates continuous traffic data and enables the identification of occupancy, congestion, unusual traffic hours, traffic patterns in different time frames, as well as differences between different hours and periods such as sale days, holidays, and more.
counting visitors
AiCA Visitor Analytics transforms existing security cameras into a strategic data source, enabling sales improvements, streamlining operations, and strengthening the customer experience - with accurate real-time traffic analysis.
Understanding traffic changes the rules
Motion measurement and pattern analysis
Using existing cameras, AiCA Visitor Analytics anonymously identifies arrivals and exits and generates continuous occupancy data throughout business hours, showing traffic volumes, peak hours, and differences between different hours and periods such as days of the week, weeks, months, holidays, promotions, or special events – including comparisons between branches, cities, or regions.
Representation of motion using heatmaps
Cameras in the store's public space make it possible to understand which areas are attracting attention, where customers are lingering, and which areas are getting little exposure.
Monitor key areas in the store
Monitoring entrances, exits, cash registers and service stations - to obtain a continuous tracking of loads and queues.
Send real-time alerts
When an unexpected load occurs, an abnormal change in the traffic pattern, or any other monitored indicator.
The simple way to see only what really matters
Every organization works differently, so AiCA Visitor Analytics provides dashboards tailored to the exact needs of each customer - and even each individual user.
The system itself offers broad flexibility in choosing standard time ranges, segmentations, and comparisons, while the AiCA team adds advanced adjustments if needed:
- Unique metrics and graphs for business purposes
- Tailored comparisons between regions, cities, or groups of stores or any other individual division
- Various views for branch managers, operations and management
- Alerts tailored to the nature of an activity
- Adaptation to store structure, product availability and service processes
The result: each of the users sees exactly the information that is important to them - in a clear, focused and adapted way to the work processes and needs of the organization.
Visitor analytics suitable for any type of space
AiCA Visitor Analytics is suitable for any organization with traffic and occupancy – in real time and history – especially in commercial spaces:
- Individual stores and retail chains
- Shopping malls and commercial centers
- Showrooms & Sales Centers
- Parking lots and open areas
- Pavilions at Exhibitions and Professional Exhibitions
- Museums and Tourist Sites
- Supermarkets & Minimarkets
The system is suitable for closed and open sites, indoor or open, with multiple or single entrances, and can be quickly deployed based on existing cameras.
Full image that translates into smart decisions
- When does the store attract more visitors - and why?
- What are the rush hours and where do queues form?
- Which days stand out for positive or negative?
- What has changed between periods, weeks, months, and years?
- How do different branches behave in relation to each other?
- Which areas attract the most customers - and which don’t?
- What is the real impact of campaigns and promotions on visitor traffic?
- What operational or inventory issues are hurting customer conversion ratio?
- Are there any unusual movements or delays that require intervention?
technological and operational advantages
anonymity
No people identification, no photo or video saving, and no use of biometric information. This means that the customer is not required to deal with privacy issues or compliance with the regulation of sensitive information - the system only stores numerical data.
Security, encryption, and privacy
The system runs on secure servers, with access via an encrypted VPN, to ensure complete data privacy and data protection.
Full flexibility in deployment scale
Suitable for a single store to a large chain with dozens or hundreds of cameras – no change in infrastructure.
SaaS
Fixed, predefined monthly service that includes regular maintenance, software updates, and upgrades - no need for local infrastructure and no installation costs.
high-frequency video processing
The system analyzes video at extremely high frequency, delivering second-by-second traffic data for a smooth, reliable, real-time view.
API and integration support
Easy connection to any existing BI, POS, or other management systems.
No additional hardware
Operates on top of existing security cameras, without sensors or special hardware, and is suitable for closed shops, indoor areas, and open areas with defined entrances or wide passageways.
Support for advanced analysis
Heat maps, trends, loads, periods and branch comparisons, custom metrics, real-time alerts, and more.
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